Every business owner understands the importance of good reputation to growth, online or otherwise, highlighting the growing relevance of employing online reputation management strategies. Most businesses spend lot of time maintaining their reputation in the real world, however, as the business landscape grows more and more digital – it is your digital reputation that
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Are you looking to enhance the visibility of your page across global search engines? In a world connected by technology, it is of course worthwhile to ensure you are easily found by people around the globe, irrespective of regional or language barriers. This is what makes multilingual SEO companies indispensable. Multilingual SEO optimization, or
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The number of mobile phone users is all set to cross the 5 billion mark by the year 2019, ensuring constant connectivity for almost everyone. This connectivity has increased the importance of local SEO manifolds. In fact, as per recent trends, Google has also shown more inclination towards smaller and newer businesses. Local SEO,
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As most of the world’s population shifts to Internet and mobile, digital is the only way to reach out to people. From looking for a plumber to searching for a home to applying for a car loan or selecting a car, almost everyone in today’s world relies on Internet searches and the top results
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As the world is run over by the World Wide Web, people resort to an Internet search even for finding the smallest of products or services. Of course, it is not surprising that search results drive the maximum traffic to websites, inadvertently pointing to the importance of search engine result page (SERP) rankings. So
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What a health checkup is to us, an audit is to websites. From a website page’s title, heading, meta description to its loading time, every aspect matters to Google and in turn, your website’s traffic and conversion rates. When there are snags in these things in your website, there is every chance that it will
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It became a matter of concern for many local businesses when Google recently chopped off the number of local pack results from seven to three (commonly called the snack pack update). Therefore, there is now a mad race between businesses as they scramble to reach the top three positions in SERPs. As Google unveils
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Google loves inbound links, but it has never hated internal links! Internal link building is one of the most underrated practices in search engine optimization. In most businesses, weightage given to acquiring links from outside (inbound) has never been given to the links within your website. Internal links are any links that directs you to
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To make things easier for people and find information that is most relevant to their original intent, Google is tirelessly working on improving its services. Thanks to its tons of updates and features, including the voice search tool, that has taken searching to another level. Voice search has been in practice for less than a
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If you are a local business, your top priority will be to draw customers who are in the vicinity of your locality. A local SEO strategy helps generate a better awareness of your business in your area. Local businesses can actually grow in leaps and bounds by implementing well-structured local SEO tactics. Local SEO gained
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