Domain names are as important as your brand or business name. They are one of the most prominent aspects of your brand’s identity and have a huge impact on your brand’s reach and visibility. Therefore, a lot of thought has to go into narrowing down the ideal domain name for your website. Here are some
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To promote your business and make the best out of it, you need to craft your brand’s marketing strategies and implement them to successfully engage with the customers. In order to increase your brand visibility, it is necessary to maintain a good rapport with other websites. Like no man is an island, neither is your
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Search Engine Optimization (SEO) is important for any business with respect to its online influence. In the pool of million websites today, finding the brand’s niche remains the primary goal of search engine optimization. A good SEO strategy helps in reinforcing a brand’s online visibility. Though we talk a lot about SEO, this blog answers
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A digital marketing company is one of the key players in promoting your business, which can help increase your online presence by implementing the latest marketing techniques. How to let customers know about your brand and what strategies need to be implemented to gain a foothold in the market is one area in which businesses
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Using articles, videos, images, or one or more of these content types to promote a brand is basically called content marketing. From time to time, the course of action to improve the visibility of a brand evolves. In that way, efficient content marketing is now a key strategy for most businesses. A carefully planned content
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A strong presence on the various social media channels is one of the key aspects of a brand’s online influence. Today, a large number of brands have leveraged the power of social media platforms to promote their value, and have been successful in boosting and engaging their target audience. With Facebook and Twitter having long
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To stand out from the rest of the brands and make content marketing work for you is indeed a big challenge. As you know, to develop a brand that resonates with customers is just one half of the job done. A good content marketing strategy, which is necessary for the persistence of the brand, takes
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A recent study has indicated that only 42% of B2B marketers are successful in content marketing strategies. Despite churning out content regularly, some marketers still fail to make it in the market. The number of brands adapting content marketing has been on the surge, with 76% of B2B marketers acknowledging they will produce more content
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There is a huge difference between practising traditional link building and local link building. Traditional link building focuses on getting inbound links from sites that have a high Domain Authority (DA) to boost rankings in the search engine results. However, with respect to local link building, even if the site has a low DA, it
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Copywriting has proved to be one of the cost-efficient ways of improving the visibility of websites over the years. “Content is King” has been the norm for many years now. But wait! Still many companies find it difficult to find a strong foothold in their rankings owing to poor copywriting strategies, despite the fact that
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