Link building is an investment and like any worthwhile investment it carries a cost. Because long tail keywords are often simpler to rank well and convert to sales at a higher rate, our strategy is to develop long tail rankings in tandem with high funnel keywords. This strategy helps bring about a swifter return on investment and allows you to fund your continued link building and subsequent increase in rankings with the profits from earlier results. To achieve this we offer, as part of our link building services, content development and landing page development. The combination is essential to superior search engine optimization.