How is your SEO strategy doing? Are you seeing results? Is your website climbing up the top of search engines? Other than producing really good content, it is absolutely important to start focusing your efforts on link building.
Naturally, if you create more and more contents, there is a greater chance that you get to receive backlinks. However, there is still no guarantee that relying on this alone can give you the results you are looking for.
It’s a given that backlinks are a top factor when it comes to search engine ranking. This is the time to implement a strategy like this. The best approach for this still depends on your website, your current strategy, and how you view SEO.
It doesn’t matter where you stand when it comes to this; the important thing is that you spend time learning about the many tools for link building that have already helped other marketing people get great results.
In this article, we will look at some of the best tools that you can use when it comes to getting more backlinks. If you use these tools right, it will have a great impact when it comes to the ranking of your website.
BuzzStream
In the world of SEO, outreaching is an important process. It connects content marketing professionals to website owners, offering something valuable, and in return, get a link. BuzzStream can help when it comes to the challenging task of email outreach.
BuzzStream boasts its link building features as one that keeps your projects on link development on track. With a touch of a button, you can see the progress of every campaign. It allows you to set reminders for follow-ups, and share particular tasks with the rest of the team.
This tool makes the tasks easier for you. It allows you to save a lot of time while generating the best possible results there is. You get to send more emails, giving more chances of getting a positive response.
Linkbird
Linkbird is your all around SEO tool. While mainly, you can use it for link building, there are also other ways that you can use it, some of which includes analyzing your backlink profile, tracking your rankings, and conducting keyword research.
With this tool, it is very easy to combine link building with your strategies in content marketing. You’ve got these two hand in hand, don’t overlook this great benefit. With Linkbird, you get to look for websites for high-quality backlinks. You get to also uncover the backlinks of your competitors. With that, you get to chase after the same links.
Another feature includes integration with a system for an email ticket. This can certainly help you with your outreaching process. Lastly, Linkbird has this feature for team member collaboration. You can certainly use this if there is a number of people responsible for the link building and marketing. It keeps everyone on the same page, keeping wasted time to a minimum.
Check My Links
Check My Links is a Google Chrome extension that is probably one of the tools you can easily use to build backlinks. In generating high-quality inbound links, one of the best techniques to do this is to identify any broken links on other websites. What you can do next is to start reaching out to the parties involved and make a suggestion to replace it with one to your site.
With Check My Links, you get to accelerate this process. When you have enabled the extension, you can already check the link’s status on a web page. Those that will show up as green mean that they are active. Some, though, will be red. Those are the broken links. The broken links are the ones that can provide you with an opportunity for backlinks.
You may not have used broken link building in the past as a strategy. But with the use of this tool, you can start implementing this technique.
Broken Link Builder
If you prefer another option other than Check My Links, you can use Broken Link Builder. Instead of looking for broken links one at a time, this tool will do the work for you. It will search the web and assist you in uncovering broken links, all in a matter of seconds!
However, once you get a list of the broken links, the real work begins. You can start the process of outreaching so you can communicate with the people who can help you swap the broken link for a better one. If they give you an affirmative response, you will be able to have a link that will point to your site.
You can use Broken Link Builder through these steps:
- You can use it to look for broken links that are related to your niche.
- Select the pages that you wish to recreate or maybe those that may have contents that are related to what you have on your site.
- Reach out to the owners of the site and make them aware of the broken link. You can then suggest that they link to your content.
This tool provides you with two things: it saves you times, and it helps you in finding link opportunities, both of which are very important to any marketing professional.
Takeaway
SEO isn’t as daunting as it seems doesn’t it? It doesn’t have to be difficult and meticulous either. The more you take the time to practice and dedicate yourself to the process, the simpler and more familiar it gets.
Remember that creating really, really good content is still key. With out great content, there’s not much you can offer. You have to give out something of value. Other than that, you should keep in mind to avoid SEO tactics that are spammy. No one likes that.
You can start using the tools we reviewed about for your needs in social media marketing or for your conversion rate optimization. Take the time to learn more about the tools and give it some practice. Be patient and the results will soon follow.
However, if you feel like you can spare some money and hire professionals to help you, that’s no problem either. One Google search and you are sure to find one near you. There are plenty of marketing agencies in all the major cities in the world. For sure, there are digital marketing agencies in London to New York, from LA to Manchester, there’s one out there perfect for your needs.
Author Bio
Nicolas Finet is a web marketer with a solid technical knowledge and Co-founder of Sortlist. He stimulates Sortlist’s strategy in line with the strong market and business insights he possesses.